As a global company, we have been closely monitoring and actively handling the situation related to the COVID-19 pandemic since late January, when our BARE China office was impacted. While the world continues to work through the unknowns together, we remain open and available to consult on various topics related to business needs and progression from our known and current expertise. 

Read more

On November 3rd, the Emirates Desert Championship took place and Bare Internacional was sponsoring Sylvain Vincent, who is also an evaluator in his free time!

The race had 52 participants competing in the dust and heat of the world’s largest desert for over 2 hours.

Sylvain has shown that in addition to venturing into various evaluations as Bare International’s Mystery Shopper, he is also a superb motorcyclist, ranking 14th overall and leaving behind many sport professionals!

See below some of the photos taken during the race:



When we hear about Mystery Shopping, we have a clear picture in mind: a person who has been properly trained visits a particular store in search of a product. When approached by an attendant, the person then begins to analyze the client services, posture, cordiality, uniform and knowledge about the product. During the visit, the Mystery Shopper will also be able to check if the place is clean, organized, as well as if there is any kind of exposed sales material, how long wait for the product to pay, and finally, what the cashier is like.

What many still do not know is that the Mystery Shopping can be applied in several market sectors in addition to the retail itself.

Where there is service, there is a customer and, consequently, there may also be a Mystery Shopping! So now imagine, how many other places could and should be evaluated. Several, do not you think?

Let’s think about the country’s education sector. According to Inep (National Institute of Educational Studies and Research Anísio Teixeira), Brazil has more than 2,300 public and private higher education institutions.

Those who have passed through a university know how difficult it is to receive adequate service, either to answer a simple question or even to change course or institution. There are many comings and goings, lack of preparation, bureaucracy and so on. The problem is that, often, this perception does not reach the ears of the administration and can never be solved. Just a quick search on the internet to check that many cases end up getting forgotten.

See how interesting it can be to mysteriously evaluate the service of these institutions and how the insights generated can be valuable to brands. With the information in hand, institutions can focus on what they really need and direct their investments to improve and make service better and more responsive to satisfy their customers.


This is the first article in the “Mystery Shopping: Far Beyond the Store” series. In the next editions we will cover other sectors of the market, such as: hotels, bars and restaurants, automotive, banking and the like.

Do you have any questions, comments or suggestions? Send an e-mail to our sales team at It will be our pleasure to serve you!


If you just register as a Bare Evaluator, you need to know something very important: the next step is performing the available trainings for your profile.

When successfully completed, our system identifies that you are ready to begin evaluations as a Mystery Shopper.

In addition to increasing your qualification for the most diverse types of evaluations, you can receive more project opportunities that require higher grades or specific training.

To ensure your best performance, be sure to conduct “Bare Basics V.2” training and, if you speak english, also do “English Qualification”.

You will find the available trainings on your Evaluator  Page in the “Tests and Qualifications” field. Keep an eye out and keep them updated!

Any questions? Contact us:


For new evaluators, the word “report” may sound like a difficult and laborious task. But this is a mistake!

What we need to clarify is that post-evaluation reports are simple to do and can be made even easier when we follow some tips, such as:

Read more

The secret to receiving the most number of evaluation proposals is in how you fill out your registration.

When you start registering for Bare Appraiser, several questions are asked. So fill in as many fields as you can. Always be realistic because all the data collected influence the proposed projects. The more data you provide, the more ratings that fit your profile will appear. Read more

Bare International Brasil makes all payments and reimbursements for Hidden Customer and Audit evaluations in the second fortnight of the month following which the evaluation was approved and finalized.

In order to receive payment, you must carry out the evaluation in the correct way and send an email with your data * to

How to be a Hidden Customer can help change your career

Do you feel like you need to start doing something new? Need a change in life but do not know how to survive the search for a new job? You may be with Burnout Syndrome (Professional Burnout). Check below how to identify the secret signs of this physical and mental exhaustion, and discover the benefits of being a Hidden Customer while searching for a new job. Read more